Dré's Story
From Agency Floors to Leading the Charge
Head of Analytics at McCann
Dré started his agency career at McCann, one of the world's biggest advertising networks, where he built deep expertise in data analysis, audience segmentation, and performance marketing.
Head of Digital at tmwi
Dré moved to tmwi as Head of Digital, sharpening his cross-channel strategy skills and developing an instinct for what audiences actually care about.
Digital Director at Superdream
As Digital Director, Dré led teams and grew brands with insight-led strategy and fearless creativity. But rigid hierarchies and a desire to build something different pushed him towards a new path.
Co-Founded Tribera
Alongside Fran Nolan, Dré built Tribera around a kitchen table. Designed from day one as a place where curiosity is encouraged and creativity is celebrated, the agency now partners with major national brands including Costa Coffee, Grenade, Greene King, and LloydsPharmacy.
Built The Academy by Tribera
Spearheaded by Dré, The Academy is Birmingham's premier marketing bootcamp. Live client briefs, industry certifications, and hands-on mentoring from seasoned pros. It's high-energy, unapologetically ambitious, and Dré's way of giving back to the community that raised him.

















